B2B Marketing & Sales: From Content to Conversation

Good content encourages sales conversations. Content that doesn’t create a meaningful dialogue misses the mark. In this webinar, Bob Apollo, founder of Inflexion-Point Strategy Partners, discusses the impact of content on the sales process. He examines how content is only as good as the sales conversation it stimulates.

Publish more, Publish fearlessly with MarketMuse. Get started for free!